Hoobuy Finds
Founded in 1906, New Balance
What sets New Balance apart is its commitment to manufacturing. While many competitors outsourced production overseas, New Balance has maintained its dedication to domestic manufacturing. Even today, a significant portion of their shoes are produced in the United States and the United Kingdom, emphasizing the brand's dedication to quality and craftsmanship.
From its early days as an arch support company, New Balance quickly expanded into the athletic footwear market. The brand introduced its first running shoe in the 1960s, which quickly gained popularity among athletes. Over the decades, New Balance has continued to innovate, integrating cutting-edge technologies into its designs. Features like ABZORB cushioning, ENCAP midsoles, and Fresh Foam technologies have become staples in their product lines, offering unparalleled comfort and performance.
New Balance prides itself on inclusivity. Rather than focusing solely on professional athletes, the brand creates footwear for people of all ages, sizes, and fitness levels. This inclusive approach is reflected in their wide range of sizes and widths, ensuring that everyone can find the perfect fit. Whether you're a marathon runner or someone looking for a comfortable walking shoe, New Balance has something to offer.
In recent years, New Balance has taken significant steps toward sustainability. The company is actively working to reduce its environmental impact by incorporating recycled materials into its products and improving its manufacturing processes. This commitment to sustainability aligns with the brand's philosophy of doing what’s right for both people and the planet.
As New Balance continues to grow, it remains true to its core values: quality, innovation, and a genuine connection with its customers. Whether you're stepping onto the track, walking through the city, or simply enjoying a casual day out, New Balance is there to support you every step of the way.